ART TESTERS
ART TESTERS sees Finnish school children taken on two pre-arranged art visits, one in their own region, and the other in Helsinki, with the aim of providing young people with an opportunity to experience art, and more specifically, art to which many would not otherwise have access to.
Including teachers, the campaign aided almost 200,000 individuals and in addition to the visits, the participants are provided with an online evaluation tool which they can use to give instant feedback about the experience. The feedback tool gives the general public as well as the art institutions a real time view of the tastes of the future audiences.
The initiative by the Finnish Cultural Foundation, Svenska Kulturfonden and the Association of Finnish Children’s Cultural Centres is bilingual and offered in both the official languages, Finnish and Swedish.